If you find a reasonable and easy-to-use CRM, then I am sure that there will be two best options. One is Captals CRM, and the other is Keap CRM. They both have been built to help growing businesses, startups, and small to midsize companies. Their features are highly compatible and on-demand for their pricing structure.

Let’s see the major difference between Captals CRM and Keap CRM to know what makes them compatible and why you choose one of them.

Captals CRM Vs. Keap CRM – What’s Your Next Feat?

Before jumping over Captals Vs. Keap CRM, we first take a quick glance at what CRM software is. 

CRM stands for customer relationship management software that helps in managing the customer base, from getting leads to making them potential customers. In this most competitive world, CRM is essential to take the right step in real-time with less risky decisions. CRM helps plan marketing campaigns, improve customer experience, provide exceptional customer support, track sales, and interact with customers with full information about them. Everything runs smoothly in CRM software!! 

Captals CRM and Keap CRM help businesses cope with everything a small and growing business needs for marketing and selling circumferences. 

Here are some major points that help you select the best one for your business. 

Ease of Use

Captals CRM has an easy-to-use interface with a clear dashboard, and alt attribute features to understand well for the end users. Captals is a PaaS software, so you do not need to install the whole software for any use. It takes a few seconds to set up your profile after a simple login procedure. At the same time, Keap is also a sophisticated CRM software that is agile to use and contains easy steps to log in. 

Integrations

Captals allow you to implement third-party integration, such as a rental management module integrating booking apps such as Agoda, AirBnB, booking.com, etc. Captals also integrate with multiple marketing and selling automation tools, including customer support emailing and messaging. Keap also combines third-party integrations to set up marketing campaigns but does not have any rental management module for managing bookings. 

Reporting & Insights

Captals CRM enables users to allocate real-time data that help businesses to generate effective marketing campaigns and retargeting ads. It also helps in making on-time decisions by analyzing graphical and PDF-generated reportings. On the other hand, Keap also provides reports that users can export.

Customization

Captals are generic CRM software with built-in features that can be customized module-wise. Users can integrate different modules as they need. For instance, if you buy only CRM, later on, you need an HR ERP module to integrate with your CRM. You can process it by integration without having coding skills. Surprisingly, it is a no-code platform with super-integrated modules. At the same time, Keap is not providing any code base customization. It has all built-in features. 

Support & Maintenance

Both CRM software provide welcoming training and demo sessions with ongoing support. Captals additionally provides dedicated tech support to help implement Captals CRM in an existing operation. 

Bottom Line

In the comparison between Captals vs. Keap, they both are competitive in providing exceptional services to SMBs and startups. But when it comes to pricing, the Captals are cheaper than Keap or any other CRM software like Salesforce and HubSpot. Captals provides ERP and CRM software on one platform with a reasonable pricing structure and flexible customer demands. Let’s get the most beneficial CRM for functionalities and pricing that suits your business and budget.